Awn Nuwwar is using consumer behaviour, neuroscience and machine learning to empower SMEs with neuromarketing. The Jordanian entrepreneur is the Founder of Amoux Company, Kardal, mabade2 and co-founder of Souq Karam. Awn’s business philosophy is simple: “Fix the problem or leave the customer alone.” 

Awn has been in the marketing industry since 2015, starting his career as a Junior Graphic Designer. Simultaneously, he was studying Engineering full-time at the University of Canberra and lightly freelancing for small businesses in Amman, Dubai and Canberra. 

On March 4 2019, project amoux was born. It started as a one-man landscaping company called Amoux Services & Kasters, a dropshipping store with a purpose. Amoux Services gained traction but later in 2020 transitioned into Amoux Marketing Solutions an agency in Amman as Awn was there at the time. 

Around late 2021, the operation grew into the first neuromarketing agency in the world to make neuromarketing accessible to SMEs. Today, his mission is to empower local entrepreneurs with the powers of science and business.